Prop Culture

Industry
    Real Estate
Services
Branding
Creative
Development
Online
Strategy

Prop Culture are property advocates without the suits. They offer a down-to-earth, friendly service that people who want help buying should get around.

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The prop-culture logotype is designed as a masthead. It’s inspired more by fashion editorial than real estate agent identity and that just about says it all. Prop culture have a contemporary view of the industry and understand what makes the ideal investment for younger buyers.

Our identity uses a contemporary lowercase sans serif that’s not fussy or fluffy to create an approachable and informative tone. Paired with a palette that isn’t traditional and a series of fun illustrations, it’s obvious these guys are up for a chat.

propculture.com.au
You can find us here —

151 Union Street
Windsor 3181 VIC
Australia

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Let’s make something together.

That’s why you’re here, right?
You need a great brand and
design partner with integrity.

Alter is all about change.

alter@alter.com.au
+61 3 9533 2200

You can find us here —

151 Union Street
Windsor 3181 VIC
Australia
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Thanks for coming. © Alter 2020