Icon

Industry
    Construction
Services
Identity
Naming
Online
Signage
Strategy
Touchpoints

Icon is a fully diversified national construction services provider.

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Alter assisted to guide Icon through the development of a new and contemporary identity. We introduced a flexible graphic system comprising four tiers of visual language that enable the organisation to differentiate communications into sector appropriate expression. These tiers are titled – Core, Capable, Commercial and Custom and the resulting visual system includes language developed to explain and reinforce the great capability and experience of the business.

We have recently launched a new Icon website that we both designed and developed. Visit icon.co.

icon.co
You can find us here —

151 Union Street
Windsor 3181 VIC
Australia

A

Let’s make something together.

That’s why you’re here, right?
You need a great brand and
design partner with integrity.

Alter is all about change.

alter@alter.com.au
+61 3 9533 2200

You can find us here —

151 Union Street
Windsor 3181 VIC
Australia
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Thanks for coming. © Alter 2020